Interactive Lead Form — Engaging Question Flows

An interactive lead form replaces a flat list of fields with an engaging, step-by-step experience. quiz-ui's components — choice cards, sliders, rating scales, text and email inputs — give you the building blocks. The engine tracks progress and collects answers automatically.

Last updated: 2026-09-25

Frequently asked questions

  • How many steps should an interactive lead form have?

    3-5 steps works well. Start with an engaging question (not 'give us your email'), build to the email step, and finish with a result.

  • Can I A/B test different lead form flows?

    Yes. Since the QuizDefinition is a plain object, swap it conditionally to test different question sequences.

  • Does it work on mobile?

    Yes. All quiz-ui components are mobile-first. The slider, rating, and choice cards are touch-friendly.